Monday, May 16, 2011

Goddess Lakshmi on swimsuits affronts Hinduism

Hindus vow to stop the vicious design

Delineation of the image of Hindu Goddess Lakshmi on swim-wear at Rosemount Australian Fashion Week (RAFW) held in Sydney (Australia) from May 2-6 has anguished Hindus across the globe. Several Hindu organizations are up in arms against this and have initiated struggles to call this nasty design a halt.

As a reaction, noted Hindu statesman Rajan Zed has issued a statement in Nevada, prominent state in the southwestern United States. In accordance with the statement, it’s highly disturbing for Hindus to perceive Goddess Lakshmi, highly venerated in Hinduism, on a swim-wear displayed by a model at a fashion display. It is worthwhile to mention that Goddess Lakshmi is worshiped in Hindu temples or home shrines; the deity can’t be used in swimsuits to satisfy mercantile aspirations.

Rajan Zed is also the President of Universal Society of Hinduism and has asked the manufacturer Lisa Blue Swimwear and RAFW organizers to act contrite in public and recall swimsuits depicting Hindu Goddess Lakshmi straight away.

There is hardly any doubt that Hinduism happens to be the oldest and third largest religion in the globe having about one billion adherents along with a rich philosophical thought. Symbols of any faith, larger or smaller, should not be mishandled, Rajan Zed emphasized. Goddess Lakshmi, for instance, is the goddess of good fortune and beauty in Hinduism and is also called the ‘world-mother’.

What has infuriated Hindus more is the statement of Lisa Blue Swimwear. It has already stated that the original intention was to signify “the girl of the future who can be sexy, beautiful, powerful and environmentally aware at the same time”. Lisa Burke is alleged to be the designer-owner of this company headquartered in Byron Bay (Australia). Apart from Australia and an online presence, it consists of stockists in United States, Ireland, New Zealand, and Indonesia.

RAFW, on the other hand, is known as premier fashion industry event in the realm of Australia. It is also known for rendering a fitting podium for designers to exhibit their extensive collections to high-ranking buyers along with media in the world.


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